À quelques jours du Championnat du monde IHF 2017, du 11 au 29 janvier 2017 partout en France, Oxygène Celebrity Marketing autopsie la popularité du top 10 du handball mondial. Cinq des 10 meilleurs joueurs mondiaux sont français, cocorico ! Mais il est surtout...
Quand le Celebrity Marketing et twitter mènent à l’orgasme en direct. #JAPISEX Super cocktail proposé par BBDO Chile (dirigée par une française qu’on félicite au passage), qui nous propose une campagne de celebrity marketing imaginée pour son client « Japi Jane »....
Facebook veut capter les posts sponsorisés. Aux dernières nouvelles, FACEBOOK va autoriser la publication directe sur nos « timelines », non seulement de contenus générés par des éditeurs (Instant articles) mais aussi du contenu de marque (une fois qu’il aura été jugé...
Début Septembre, nous vous parlions de la #BlueRoom de twitter, inaugurée par David Guetta himself. Pour rappel la #blueroom, c’est un petit studio installé chez twitter dans lequel s’installe une personnalité qui va pouvoir échanger avec ses fans : la pièce est...
Sera-t-elle la prochaine machine à cash du Show-Business et du Celebrity Marketing ? Twitter comme Instagram et Facebook construisent depuis longtemps déjà leur image et leurs revenus commerciaux sur les célébrités. Twitter avait une certaine avance dans ce domaine,...
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